BRANDING BUD
CANNABIS BRANDING THOUGHT LEADERSHIP FROM DAVID PALESCHUCK
Building Community Within Cannabis - Branding Bud Live Episode 12
In an industry defined by fragmented state markets and increasing competition, what common goals drive cannabis business leaders to work together? Is there a clear consensus on what needs to change in cannabis? How do we build and nurture supportive business communities?
How Non-Plant-Touching Brands Create Cannabis Authenticity - Branding Bud Live Episode 11
With so many non-plant-touching businesses and newcomers entering the cannabis industry, how can one tell who’s credible? This week, we’ll be speaking with David Vaneaton, Sr. Brand Manager at Boveda, a humidity control products company to discuss how non-endemic companies can enter and participate in the industry in authentic and meaningful ways.
Why Women-Owned Cannabis Brands? - Branding Bud Live Episode 10
Have you noticed a rise in cannabis brands marketed exclusively to women? Catch all the recent “Buy Weed From Women” activity? Read the reports that show a rise in female cannabis consumption? With all of this activity, why haven’t we seen women ascending to the C-suite? David and Adriana unpack these questions with their guest, Kristina Aducci, Founder and CEO of House Of Puff.
The Future Of Cannabis Consumption Lounges - Branding Bud Live Episode 9
With the pandemic behind us, and more states legalizing cannabis, a number of cities around the country have announced they’ll allow cannabis consumption lounges. Join co-hosts David Paleschuck and Adriana Hemans along with their guest, Maha Haq, a cannabis consumption lounge consultant as they discuss “The Future Of Cannabis Consumption Lounges” on Branding Bud Live.
Cannabis: 2022 Year in Review and 2023 Predictions - Branding Bud Live Episode 8
A countdown of the top 10 most memorable moments of 2022, and top 10 predictions for 2023. David and Adriana reveal the events that shaped the cannabis industry in 2022 including the partnership between Major League Baseball and Charlotte's Web, research that proves "the nose knows", class action lawsuits brought against pre-rolls brands for potency inflation, the Brock Ollie "Superbowl" ad, and Puff Daddy buying Cresco Labs.
Creativity & Cannabis - Branding Bud Live Episode 7
David and Adriana enjoy a thought-provoking conversation (and a poke in the eye) with Brett Puffenbarger, VP of Marketing, Green Check Verified, and cannabis industry influencer. Hot topics include sexism in the industry, the infamous "T-shirt guys" from MJBizCon, and hard drug use at cannabis events. Branding Bud Live launches a new audience participation game - "Puff of Pass".
Conscientious Capitalism Through Cannabis - Branding Bud Live Episode 6
David and Adriana enjoy a thought-provoking conversation (and a poke in the eye) with Brett Puffenbarger, VP of Marketing, Green Check Verified, and cannabis industry influencer. Hot topics include sexism in the industry, the infamous "T-shirt guys" from MJBizCon, and hard drug use at cannabis events. Branding Bud Live launches a new audience participation game - "Puff of Pass".
The Good. The Bad. And The Ugly - Branding Bud Live - Episode 5
David and Adriana enjoy a thought-provoking conversation (and a poke in the eye) with Brett Puffenbarger, VP of Marketing, Green Check Verified, and cannabis industry influencer. Hot topics include sexism in the industry, the infamous "T-shirt guys" from MJBizCon, and hard drug use at cannabis events. Branding Bud Live launches a new audience participation game - "Puff of Pass".
MJBizCon Preview - Branding Bud Live - Episode 4
Featuring an interview with James Zachodni, Co-founder of Dope Magazine and Farechild Events, and one of the ultimate party-throwers in the cannabis industry. We'll be previewing the upcoming MJBIZCON week in Vegas and all the happenings around town, including Farechild's "Shangri-La" event.
Building a Successful National Cannabis Brand - Branding Bud Live - Episode 3
Flavor, form and function are just the tip of the iceberg. We sat down with the Ben Gaines, Director of Marketing at WYLD - the nation's biggest edibles brand. Find out how they parlayed the wilderness and lifestyle culture of Oregon into a memorable brand experience for the entire U.S.
When Creativity, Cannabis and Commerce Converge - Branding Bud Live - Episode 2
"For anyone who wants to join the cannabis industry, it's still a great moment." --- Andreas Neumann, Chief Creative Officer, Jushi Holdings Inc. It's a tough time for a lot of #cannabis #businesses, but the adventure is just beginning.
What You Don't Know About NY Cannabis — Branding Bud Live Episode 1
Read the interview with Steven Phan, Co-Founder of Come Back Daily, about the evolving NY cannabis landscape. Listen in to learn about everything you don't know about NY cannabis. "Branding Bud Live" offers productive distractions for the cannabis industry with weekly live broadcasts every Thursday at 11 am PST / 2 pm EST on LinkedIn Live, where you'll meet many of the industry's top influencers and thought leaders.