Join me, David Paleschuck, author of the first book on cannabis branding, “Branding Bud: The Commercialization of Cannabis”. This week’s guest is James Kennedy, founder of Apothecanna, a Denver-based cannabis-infused topicals company created in 2009. Apothecanna’s mission is to spread the wisdom of traditional plant medicine. Listen to learn more about James and Apothecanna and his take on cannabis branding.