Cannabis and Activism - Branding Bud Live Episode 47
THE SUMMARY
What is cannabis activism, and how can we take part in it? From advocating for social justice, promoting access to medical treatment, challenging stigma and misconceptions, or pushing for legislative reforms, these are just a few forms of cannabis activism. Join Branding Bud Live co-hosts David Paleschuck and Adriana Hemans as we chat with Dale Sky Jones, Cannabis Activist and Executive Chancellor of Oaksterdam University.
THE CO-HOSTS
David Paleschuck, Adriana Hemans
THE SPECIAL GUESTS
Dale Sky Jones, Cannabis Activist and Executive Chancellor of Oaksterdam University
THE TRANSCRIPT
DAVID PALESCHUCK
Welcome to Branding Bud Live, the live stream that’s 100% THC and 0% WTF. Every week we speak with business people about the business of cannabis. I’m David Paleschuck, founder of Branding Bud Consulting Group and author of the first book on cannabis branding. I’m joined by my co-host Adriana Hemans, Director of Marketing at Green Meadows and my BCF (Best Cannabis Friend). Hi Adriana!
ADRIANA HEMANS
Hi David. Thank you for that intro. I’m so excited to co-host the show with you. We’re bringing amazing guests from across the cannabis ecosystem to share their perspectives. My favorite thing about Branding Bud Live is that we focus on building community - and we encourage audience participation. It’s not just about us talking, it’s about all of us building something together. So feel free to drop your questions and/or opinions in the chat, and we’ll share them too.
DAVID PALESCHUCK
We’re here to build community, educate and entertain … so let’s jump into today’s show. I’m super excited today for a number of reasons:
First, I'm grateful to our show sponsor - HIGHOPES - A creative agency that specializes in the cannabis industry. With over a decade of cannabis experience, HIGHOPES understands the unique challenges of the industry and helps its clients with better branding, packaging, website design, SEO, and marketing. Be sure to check them out at http://www.highopes.co. I’d also like to congratulate them for winning a CLIO award this week for their work in cannabis branding.
Second, we’ve received great reviews on our two online courses on cannabis branding and brand development. The first is “The 14 Cannabis Brand Archetypes” and the second course is titled, “Creating A Meaningful Cannabis Brand.” Please check them out and more at cannabis’s best-kept secret www.brandingbud.com/edu
And Third, we have Dale Sky Jones, Cannabis Activist and Executive Chancellor of Oaksterdam University as we chat about:
How does cannabis activism align with broader social justice movements?
What policies seek to create harm reduction, equitable access, and responsible use?
How can activism create economic opportunities for communities?
I’m super excited to chat with Dale today.
ADRIANA HEMANS
Me too!
DAVID PALESCHUCK
Let’s welcome, Dale Sky Jones, aka “Good Trouble” – Cannabis Activist and Executive Chancellor of Oaksterdam University. Welcome, Dale!
ADRIANA HEMANS
Welcome.
DALE SKY JONES
Hello. David and Adriana, it’s so good to see both of you. Thank you for having me. Hi, everyone.
ADRIANA HEMANS
Yeah, typically I asked people what are you passionate about, but I cannot resist? Sorry, David, I have to ask how did you get the nickname “Good Trouble”?
DALE SKY JONES
Well, you might ask my mother, and compared to her, my trouble was generally good. Um, I didn't get away with a lot. But the point behind that and all, all jokes aside, is that the good Congressman Elijah Cummings was the person who came up with good trouble. You sometimes have to break laws to make better laws; you have to occasionally put yourself and your body on the line in some situations to prove that point. And the line between activism and advocacy is that the folks trying to maintain the status quo, that is, the failure, will fight like hell. And you might be named to everything from a zealot to a convict while trying to change that law. So it's you are stirring up good trouble.
ADRIANA HEMANS
Fight on the side of good, I love it.
DAVID PALESCHUCK
Dale one of the things we do is we start off with like a level-setting slide.
DAVID PALESCHUCK
So we have a first slide that we'll call out to get us all on the same page regarding different types of cannabis advocacy—advocating for social justice for legislative reforms, environmental components, medical treatment, challenging stigma and misconceptions, empowerment and community development, and promoting education and research. And there's so many more, but to throw this out, there's, there's so many aspects of cannabis and activism, there's so many ways that individuals can participate in it. And I just wanted to kick that off with a slide to open it up to all of these. But that said, How did you become interested in activism, and how do you participate in it daily?
DALE SKY JONES
Well, it's important not to let this list overwhelm you. What I did was first fall in love with the problem. And it was investigating how to solve that problem that I came into advocacy and activism. And I do view them differently. We can go with dictionary definitions. But usually, when I think of an activist, it's typically someone with a bullhorn in the sign outside, creating a stir, getting attention, drawing eyes, bringing light to whatever injustice you're trying to shine that light on. But you're not necessarily in the back room doing the deals. The advocate is that bridge that can walk into the office of the elected official, that can walk into the office of the doctor, that can walk into the church of black elders, and have a conversation with them. That advocacy is going to look different for each of us. For me, it started trying to help patients; it was understanding what medical cannabis patients were going through, both to get their medicine, grow their medicine, obtain their recommendation, and protect their children, either while they were taking their medication or God forbid the treatment for their children. At first, it was just about protecting patients. And then, I quickly realized this was the most critical social justice issue of my time, and I could affect it. And once I understood that, it became a moral imperative. How do you not if you can? And so in those first two or three years, I was challenged by someone saying, Well, how would you fix it early on in my career in cannabis, and I didn't have an answer. And that got so stuck in my craw of, like, dammit, now I have to go figure out how do I solve the problem. And so, for me, it was a slow roll. It took several years to understand the pain that needed to be solved. And what's resulted with Oaksterdam is that we weren't trying to legalize cannabis so much. We were trying to legalize people and their choices.
DAVID PALESCHUCK
I love what you just said. “How do you not, if you know you can.” I love that.
ADRIANA HEMANS
Can you tell us a little bit about legalizing people aspect? I think that's a really powerful concept.
DALE SKY JONES
It's also a bit of a third rail issue, as we talk about, different. This is about not just freedom, at its most basic, but it's also about citizenship to a degree and what folks are allowed to do when they're on American soil if they are not a citizen, and the Constitution applies to all of us. But it has been misapplied. We can start with the First Amendment, that has been subjugated. And in the name of marijuana, and its illegality, and what you can't say in the Second Amendment, good Lord, we are the only people in America that can't carry guns. So you can be an abuser, you can be a terrorist, you can be on the no-fly list, but you cannot be a cannabis consumer or patient and legally have a weapon. I can keep going with the Fourth Amendment, Fifth Amendment, and 10th, also out the window. So yeah, I have some, some, reminders of our independence right behind me to remind us how we got here, and that, that was written on hemp. Man makes laws. And we can affect at least all these early laws made by men; I say that very specifically, that we can influence these changes. And in the 14th amendment, when we said we will no longer enslave our fellow people. At the same time, we told them that unless they are convicted of a crime, we just created a loophole so that we could keep enslaving people, primarily black and brown bodies, who are going to jail, working pennies on the dollar for America's largest corporations. I don't know how because we moved from chattel slavery to a softer, gentler prohibition, the problem is still there that one in four black men have been disenfranchised entirely in our country. And so when I say legalized people, whether you are driving while black with a joint in your pocket, just like anyone going while white with a joint in their pocket, you are just more likely to get pulled over. We're also talking about patients, we're talking about your grandma, we're talking about veterans, where the first thing we should be doing is handing you a joint when you get off that boat. Instead, we're saying that your medicine could help traumatic brain injury, PTSD, and many issues that veterans face, including just assimilating back you're disallowed depending on what state you live in. And so we need to take the teeth out of the criminality of this, this thing that is safer than many things we commonly consume, and address it more intelligently and not put people in jail over it while we're trying to figure out how to regulate it.
DAVID PALESCHUCK
In what ways has cannabis legalization helped social justice issues, has it softened things up a little bit?
DALE SKY JONES
I have long believed, and this is something my husband, who has been doing this for well over a decade longer than me, has always thought, is it feels so obvious that there's just like a button to push and a lever to pull and all this ridiculousness can end. We had to disassemble the drug war by pulling the thread of the war on marijuana, that cannabis prohibition was the most apparent ridiculousness, mainly because it was shown as medical. We don't understand how or why, and the research is finally being allowed to happen. But we know that it helps. We know that across the board, it tends to make people leave them better than they found it. I think legalization has reminded folks that the conversation about marijuana and cannabis legalization has reminded folks about their other rights, and it's been fascinating, David, that the classes that we taught back in 2007, eight and nine, about how to do advocacy, what is advocacy? What is jury nullification? These basic concepts that we all either slept through or skipped out of in high school will make or break your future when that cop has you pulled over, and they're asking you questions like what's in your trunk? And oh, shit, what? Wait, what did she say that never consent to a search, let the lawyer keep their toolkit, okay, I do not agree to a search? And just that simple knowledge of civics can change your outcome of not just whether or not you go to jail that night, whether or not you lose your job, your family, your future, and in some cases, your life because some of the most dangerous things to your health turns out as being put in prison or jail. So what's just blowing my mind right now is this is on ordinary people's lips everywhere. And I don't know that we necessarily can take credit for all of that. But I know we started that fire.
ADRIANA HEMANS
Dale, in your opinion has the like shifting public perception and the public support for cannabis helps some of the causes that you just mentioned?
DALE SKY JONES
Without question, the advocacy, this isn't, this isn't my win. This is like the strength of our school, our alums. David, you're an excellent example of going out and continuing to change the world, not just in your neck of the woods but worldwide. Because what you are projecting out there is getting into and changing hearts and minds everywhere. And it's nearly 100,000 alums that go back and talk to their city council people, their governor, their grandma, their church leader, their neighbor, and that is also destigmatizing. And I think the number one thing I try to impart to students is to show up; you must be present to win. You have to show up to these meetings and show up to policy conversations. And it is hard to show up all the time. You can't be everywhere, always. But you are picking those things that are most important to you and showing up. And the second is telling your story. Short, concise, and informative, but why should they care? Because they don't care what until they know you. And that storytelling brings folks along to why you are doing it. And once they realize, Oh, you're trying to save the life of your child who has intractable seizures, and you have tried everything else under the sun. And the side effects of those things on your four-year-old have been heartbreaking. And this is the medicine of last resort. And CPS is knocking on your door, threatening to take that baby out of your arms because of the treatment you finally found to help them stop seizing and start learning. And it assumes that being your granddaughter to change your vote in Congress. It always seems to take it being your granddaughter to change your voice in Congress. But we've got to tell your story for that to affect the people that have the vote. And so it's so scary for the mom, who shares their story of being brave. That's precisely what triggers CPS Child Protective Services to snatch that child from you and not give them back. So, how do you balance your bravery with what you need to do for the movement for the cause to help your overall situation without sacrificing your baby, yourself, and your life in the process? And that's also a conversation that you have to have that we have with our students and that you have to have with yourself and your family. And make sure that if you put your neck out there, you also have plans for your neighbor or your sister to come and watch your children. So they don't go to CPS, make sure that you have a lawyer with a plan in place for if those bad things happen. If some of these advocacy situations can put you at risk, especially if you're still doing something not entirely legal and the neck of the woods you're in, It can also put you at the tip of the spear to break through the wall. And that's why we call them Oaksterdam. Gladiators. You are trained fighters; you might get bloody, you might make money, you could win the war, like you could win that battle. And there's more to come. It's never the last one. So we try to make sure that we teach you how to fight how to fight fair and clean, only break one law at a time. And that's the federal law. This means paying your taxes, not stealing electricity, following labor laws, and all the other things you need to do. But you've got to realize, as you operate, that you still have to advocate because we are not legal yet, and neither are your customers and consumers.
ADRIANA HEMANS
That is a perfect point; you mentioned a second ago Oaksterdam University. And so what I would love to do is highlight not only that Oaksterdam does courses and education but also releases materials that people can read and absorb and learn more about all of these issues that are related to legalization and also just how to say things correctly or like understand terminology. So, if you all are down with this plan, I will throw up a little audience participation. Also, I want to say thank you to Erica for sharing a tiny bit of your story about going to a seminar about what to do when you get pulled over off very, very important information and something I think we could all benefit from, but I think people are warmed up. So we can ask the first question, which is a terminology question you would ask. And that is about the term apothecary, which is something that you sometimes hear about, like how we would describe the style of the dispensary and how they dispense medicine or adult-use cannabis to their customers or their patients. The question is whether the apothecary style is also called a pharmacy style B deli style. We're having a slow load. But we can still do the quiz see race track style or deep boutique style. And I'd be happy to repeat those for you. And yeah, can you tell us a bit about this question and how it came, like how it was included in the Oaksterdam University style guide?
DAVID PALESCHUCK
Audience: It’s your turn to shine!
DALE SKY JONES
Yes, this you see apothecary style lesson last it used to be very, very popular. When you would walk into a dispensary how were those bugs presented to you? Were they already prepackaged? Or were you able to say I would like half an ounce of that one, please. It's almost like building your own ice cream cone.
ADRIANA HEMANS
Should we reveal the answer?
DAVID PALESCHUCK
Yes, we should.
ADRIANA HEMANS
Dale, do you want to do the honors?
DALE SKY JONES
Yes, indeed, it is A. Deli Style. The apothecary model refers to dispensaries that way and sell cannabis flour from Bulk Containers when it is ordered. So you walk in you look, you ask and then in front of you, they put it in, although the apothecary model is still used in some regions, most now do not allow it is a dying model pre-weighed and packaged flowers are now sold in most regions that have banned or disallowed this model is also very difficult for track and trace. And so it is going by the wayside.
DAVID PALESCHUCK
I just want to call this out that this came from the Oaksterdam terminology style guide, which is all about words and they'll correct me if I'm wrong. This was really created not only for people in the industry, but for also people outside of the industry to like journalists and other people that are really speaking and talking about talking about cannabis. And how better to use the right words, is that correct?
DALE SKY JONES
Absolutely. And I think David you can use this depending on who you are like if you are a little newer to the industry. Let's say you're a professional coming in to the C suite. This will help you understand when somebody's talking about a chemo type or chemo var you're trying to like -what I'm sorry what the hell out is that like a strictly what is that and you can literally just flip over what is that? It's great for writers. It's great for branding and marketing. Oftentimes we're also working with marketers and words like recreational going to unpack that when David because it is my favorite one to hate. I want to wash your mouth out with soap when I hear recreational marijuana because recreational tends to refer to family fun. And as a responsible industry. We are trying to not make this sound fun for kids. This is not a joke, Hamill experience but we're coming off like one industry when we say recreational versus medicinal or adult use or responsible use And so words matter. And when you are in a state like Nebraska, saying recreational is also affecting the soccer mom in the voting booth when they're thinking about their 12 year old recreating, it should be medicinal cannabis, they're thinking about or adult use responsible use cannabis that they're thinking about, not their teenager abusing it. So it all comes round, whether you are trying to write about it, or you are intent on becoming a thought leader, then utilizing the right verbiage to make sure that what you intend to say is what is received is just crucial. And it's available both in paper if you like that pocket guide, but it's also very easy to just download on your Kindle and have available.
DAVID PALESCHUCK
That's right, quickly, when you can smell a cannabis, you have a better sense of if it's right for you or not, it's, it's important and, and when you're the nose, nose, David, there's there.
DALE SKY JONES
There are some remarkable, and a lot of this is still testimonial, but when you when you start to find out what patients prefer the smell of, and then you dive in to the terpenes, the flavonoids what we're learning about, the chemo type, and how it affects different symptoms, suddenly, you start to connect the dots that an MS patient tends to go for that variety, it'll that also from all research is most likely to help them. It's, it's phenomenal. Yes, trust your nose.
DAVID PALESCHUCK
And there's a term called organoleptic. And organic is using our senses to find often what is right for us or not right for us, even people we tasted or try something so. So it's very much falls into that category. Do what challenges have you encountered while advocating? Is there anything that that repeats itself in any, any ways you've learned to sort of work through as an activist on those in those situations?
DALE SKY JONES
Who that is so loaded, there are so many different Oh, so I think with advocacy, there needs to be some cycle of like mental health awareness as well? Because advocacy can be crushing. You can spend years working towards something that is especially what you truly believe best for your community society, the future of that plant, or that person and watch it be destroyed or subverted or just never happen. Due to forces outside your control. Sometimes usually, it's money, either the lack thereof, or the money flowing in a direction that does not agree with the advocacy you're trying to do. And watching individuals or organizations that in theory know better but they've also got to follow the money to stay alive and then they're supporting less than great outcomes because it's the best they can do. Not then feeling like everything you've done is lost or giving up walking away, finding different ways to apply what you've learned. I think just advocates all So tend to be the least resourced among us. if you're, if you're in the, within the sound of my voice and you hear me like, everything is going to be okay, it is worth it. And you can do it, maybe you just need to do it a little differently. I know I've had to take step backs and step forwards, here and there. And how I apply my advocacy where I talk how much I put myself out there. Sometimes you can do too much in too many places. And you draw down on what you're then capable of truly affecting, because you're not moving anything, you're just flailing. What I see happen over and over again, are two things that I would call out. First is the advocates or activists or business people that come in, don't look around first. And I don't know how to fix this, this is a human thing. But they often either ignore or trample the very people that would help them get to where they want to be, and then recreate what already exists. And now it's very difficult to hear the signal through the noise, because there's just so many of us doing the same thing. And how do you tell us apart? And, and how do you then coalesce those groups to agree on the one thing that's going to move the issue forward for all of us. And the second thing that I've observed is that all of this is on a cycle. And so I just wait for it. Like, if I absolutely love where I am, I remind myself, this is going to end soon, and you need to be ready for that. And where I am, I just tell myself hold on a little longer, it'll change, because the politics are on a cycle that match up with presidential elections, what changes and when it will change matches up with presidential and local elections. So the most change tends to happen in the year of the election. And that's, but you have to do all your groundwork leading up to that, so that when you catch that opening, you can push through what you've been planning. So wait for it, whatever it is, planned for it, whatever it is, I think what I'm trying to say is, wherever we are, it's going to change. And that has been the number one rule of this industry is it is constantly changing. And you've got to be able to embrace that, and plan in that 20% of your day is going to be the unknown. And you've got to make room for that to be able to embrace it.
ADRIANA HEMANS
Wow, making me feel very hopeful. And I appreciate it trying.
DAVID PALESCHUCK
You also bring up a great point that, it's not only the message and message, it's also the timing, when that's super important. everything is cyclic, as you said, and we've seen that over time. So. So thanks for bringing that up. Because that's important too, as people think about, what they're doing, what they're pushing for how they spend their days, in their personal way of activism, I think that's really important. You just nailed it.
DALE SKY JONES
It's how you spend your days, day in and day out? Are you moving yourself closer to your goal, or further away with the actions that you're taking each day? And I'll draw us back to the beginning of the conversation of falling in love with the problem. If you're in love with the problem you're trying to solve, you're also keeping your company dynamic. You're keeping your team dynamic, because as the landscape changes as the rules change, you have your eye focused on that problem that you are solving for your customer for your clients. Your eye is always on that price. So you're willing to shift your strategies and your tactics. And that also keeps you at the tip of the spear of your industry. Like Oaksterdam has done we are the first but I still think we're the best. Because we're constantly reinventing ourselves. We're looking at what is happening in the market and doing things differently, often being the first to do them. Sometimes too soon. And Ouch, that's painful. Because it's like, Okay, we got it. And then you have crickets and nobody wants it. And then two years later, you put it down and you look up two years later, everyone's doing it is like, Ah, I was too soon. So how do we do it now and then you realize, well, even how I was going to do it two years ago, I would probably reinvent now. So a lot of it just has to do with not falling in love with your solution. Because that is how your company goes stagnant. Right, and others pass you by.
DAVID PALESCHUCK
Let’s jump to our second audience participation. All right, so our next question is cannabis is the only this is a true or false by the way, Canada factor Canada fiction. Cannabis is the only plant to produce cannabinoids. Or is the only plant that produces cannabinoids. Is that a true or be false? And this is quite interesting. So audience feel free to jump in with your answers. It's either A or B true or false. And in the meantime, we could we'll just jump to something quickly.
Briefly while some of the folks are chiming in about you just mentioned in your living room. The ability for Oaksterdam University to come into everybody's home is there. You want to just briefly talk about that?
DAVID PALESCHUCK
Audience: it’s your turn to shine!
DALE SKY JONES
Well, we offer classes and courses, whether you are trying to get certification that you can use to get a license or a job, or you're just trying to understand what this is anyway and how to apply it to your own life. So we have DIY classes like homegrown you grow your own cannabis, we actually got involved with homegrown Seed Company where we you can select THC or CBD seeds. we'll mail you a pack of seeds so that you can get growing while you get learning. And we also have of course, the commercial horticulture program. We are world famous horticulture College; we have the business of cannabis manufacturing and extractions as well as responsible vendor training. And so these are available asynchronously just on demand, you log in whenever you want. You have access to video library as well. And then we also have live cohorts that you can come in and interact with the students from all over the world. So you might have someone in Brazil sitting next to someone from Tennessee sitting next to someone France. We have had some folks in countries where I'm like, oh, good lord, I hope your government doesn't know you're doing it. It's scary sometimes some of the countries and knowing what their laws are. But I've also watched some of these countries like Thailand, completely changed their approach. And there's no doubt that it was Oaksterdam students years ago, going back and working with and talking to the government and the health ministries and the constables about how to actually get it to the farmers and not just have this be a land grab. Yeah, I think I think however, you learn that Oaksterdam has a way to bring it to you. So if you enjoy that live component, or I'm going to go ahead and pull this out, because we have another book. This is the Jim, the budtenders guide. And this one is a book that goes along with our budtender program. But it's not just for professionals. It's frankly, for enthusiast. If your dear Aunt Betty is starting to get into cannabis, and she's trying to figure out what this is and how to consume safely and responsibly. It's excellent for training your staff and your team. And it's also available just on download with Kindle. So it works really well on an iPad in front of customers to flip through and talk about terpenes and flavonoids and look at different charts on how things might affect you. And what's neat about this is we interviewed bud tenders from all over the world for quotes and inferences of how they do their jobs so well. So you can be your own budtender or get a job as one. Yes.
ADRIANA HEMANS
Very cool. Awesome. We just put up the link directly to the guide to the bud tenders guide (https://oaksterdamuniversity.com/oaksterdam-cannabis-terminology-style-guide/). So if anybody wants to check that out, feel free. Let's jump back to the answer here. So it seems like everybody was all about B and Aaron Salles even called out that Eggplants have trace amounts of nicotine. I did not know that.
DAVID PALESCHUCK
The answer is B
DALE SKY JONES
I did not know that. Um Oh yeah. They just discovered another shrub. I think it was like this week that grows across South America that produces CBD as well. Yeah, well THC is less found. CBD is found in in a variety of plants. Yes, absolutely.
DAVID PALESCHUCK
I also so cannabinoids so the answer is B false. And cannabinoids can also be found in echinacea, black truffle carrots and Turmeric just to name a few. There's actually a CBD patch products that are on the market that are made of from orange peel. So there's quite a quite a lot for us to learn across, the world of cannabinoids. That said, Do we just time flies when we're, it's true. We're going through this.
I always joke that it's the fastest 45 minutes of my week. But we really want to thank you for coming on. We want to thank you for sharing not only your knowledge with us, but really about Oaksterdam has been around for so many years, more than decades, for more than a decade, for sure. And you continue to do the things that the industry really needs, you continue to do the hard work. And we really thank you for that. And for those of you that don't know, Oaksterdam, please go check them out, they not only offer classes online, in person, they also have these great books that they're putting out that are, whether it's the Budtenders Guide (https://oaksterdamuniversity.com/the-budtenders-guide/) or the Terminology Guide as well. It's just really important for us to use the right words for us to learn about it in the same way. And quite frankly, for all of us to get on the same page. And failing to do that for a long time. So we can't thank you enough. And I urge everybody.
Thank you for joining us today.
DALE SKY JONES
Thank you. Hopefully I was the hit of hope for all of you that were questioning why am I here? Why am I doing this? Is it worth it? Yes, yes. Even on the days it doesn't feel like it get up do it anyway, and it will change.
DAVID PALESCHUCK
Dale, thank you so much for joining us today. Thank you so much, Dale. Not only for what you've done for the industry and for what you continue to do. Your perspective is really refreshing. Thank you so much for all you do. We'll see you soon. Keep doing it.
ADRIANA HEMANS
Thank you, Dale.
DALE SKY JONES
Have a beautiful afternoon, everyone. Thank you.
DAVID PALESCHUCK
That’s our show for today. As always, that was the fastest 45 minutes of my week! We’ll be back next Thursday, November 9th with Angela Brown, Co-founder of Coast Cannabis chatting about “Cannabis And The Race To The Bottom.”
We’ve recently released two online courses that have received rave reviews. “The 14 Cannabis Brand Archetypes” and “Creating A Meaningful Cannabis Brand” can be found on our site at www.brandingbud.com/edu - and you find the link right now in the chat. Remember to use our exclusive 25% discount code BBEDU25 for our LinkedIn listeners.
Again, we’d like to thank our sponsor, High Hopes – a boutique agency with over 10 years in the cannabis space specializing in branding, packaging, SEO & marketing. Be sure to check them out at www.highopes.co.
ADRIANA HEMANS
Hit that button to register so you don’t miss it. If you miss us in the meantime, you can re-watch today’s episode, or any of our previous episodes, on our LinkedIn page, Branding Bud Live, or on our YouTube channel. Please give us a follow on LinkedIn to stay on top of everything Branding Bud Live.
DAVID PALESCHUCK
And you can listen to our podcast on most podcast platforms including Apple, Google, Amazon, and Spotify. And of course, don’t forget to check out cannabis’s best-kept secret at www.brandingbud.com
Thank you everybody!
ADRIANA HEMANS
Thank you. Bye!
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Branding Bud Live – weekly productive distractions for the cannabis industry, where business people come to talk about the business of cannabis.
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