David and Adriana enjoy a thought-provoking conversation (and a poke in the eye) with Brett Puffenbarger, VP of Marketing, Green Check Verified, and cannabis industry influencer. Hot topics include sexism in the industry, the infamous "T-shirt guys" from MJBizCon, and hard drug use at cannabis events. Branding Bud Live launches a new audience participation game - "Puff of Pass".

Flavor, form and function are just the tip of the iceberg. We sat down with the Ben Gaines, Director of Marketing at WYLD - the nation's biggest edibles brand. Find out how they parlayed the wilderness and lifestyle culture of Oregon into a memorable brand experience for the entire U.S.