How Non-Plant-Touching Brands Create Authenticity in Cannabis
With so many non-plant-touching businesses and newcomers entering the cannabis industry, how can one tell who’s credible? This week, we’ll be speaking with David Vaneaton, Sr. Brand Manager at Boveda, a humidity control products company to discuss how non-endemic companies can enter and participate in the industry in authentic and meaningful ways.
Join me, David Paleschuck, and my co-host Adriana Hemans along with their guest, David Vaneaton, Sr. Brand Manager at Boveda a humidity control products company as they discuss "How Non-Plant-Touching Businesses Achieve Brand Authenticity In The Cannabis Space.” on Branding Bud Live.
Join in the conversation Thursday, January 19th at 11a PST / 2p EST with David Vaneaton. Have your questions and comments ready and join the live conversation.
