Episode 1: Lawrence Perrigo, the Founder of Saints Joints

Podcast
Written By David Paleschuck, MBA, CLS | Author & Cannabis Brand Expert
 

This week’s guest is Lawrence Perrigo, the Founder of Saints Joints, a Seattle-based cannabis preroll company known for its collectible packaging and connection to the art and music communities. Saints Joints has been called out as a “Top Ten Preroll” by Weedmaps; a “Top 100 Cannabis Company” by Green Entrepreneur; among other notable callouts. Lawrence has taken Saints Joints to California, Oklahoma and is on his way to building a national brand. Learn more about Lawrence and his take on cannabis brand building.

David Paleschuck, MBA, CLS | Author & Cannabis Brand Expert

With over twenty years of product development, brand-building, and consumer marketing experience serving American Express, MasterCard, PepsiCo, and Microsoft–and over ten years in the legal cannabis space at Dope Magazine and as a consultant to the industry’s top national manufacturers, Paleschuck has played a part in developing many of today’s best-known cannabis brands. As Founder of BRANDING BUD CONSULTING, LLC, David consults within the legal cannabis industry on product development, branding & brand licensing, positioning, packaging and promotions. His writings on cannabis branding and marketing have been featured in Dope Magazine, High Times, PROHBTD, Cannabis Dispensary Magazine, The Cannabis Industry Journal, New Cannabis Ventures, among others. His work has been noted and quoted in Forbes, Kiplingers, The Brookings Institution as well as interviewed by Wharton School Of Business Entrepreneur Radio; CannabisRadio; among others. David’s book, “Branding Bud: The Commercialization of Cannabis” – the first book written on cannabis branding – is set to release in April 2021.

To purchase his book and/or find out more about his work, contact him at david@brandingbud.com or visit brandingbud.com.

https://brandingbud.com/
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Episode 2: Marco Hoffman, Founder of Venice Cookie Company, Evergreen Herbal