While cannabis acceptance and legalization across many U.S. states has increased, so has the number of colleges & universities offering cannabis courses and degrees, ranging from cannabis chemistry all the way through to cannabis production.

Research on the role of cannabinoids in treating chronic pain is ongoing. Initial studies with live human tissue suggest that a CBD-Aloe Vera formulation may decrease the activity of pain receptors—which could lead to new approaches to treating chronic pain, including IC/BPS. Our guest is Heather Florio, CEO of Desert Harvest, a 30-year-old Aloe Vera wellness company focused on the health needs of those underserved and living with under-recognized conditions.

What do cannabis events and other trade shows have in common? The truth is most US trade shows are regional. So why is it a surprise that cannabis events are flourishing in a fragmented industry? Find out the answer to this question and more, as Branding Bud Live streams live TODAY with George Jage and Sid Patel, two founders of the industry’s better-known events, MJ Unpacked, and the Cannabis Drinks Expo.

The story of the “Gentlemen Smugglers” is truly one for the history books. A small group of friends from South Carolina launched a global cannabis smuggling ring. Then in 1971, President Reagan and the War on Drugs came calling and ensnared this small, close-knit group of friends in “Operation Jackpot”, the first Presidential sting. Barry "Flash" Foy was tagged with the federal kingpin statute – Code §848 Continuing Criminal Enterprise – and spent 11 years in prison.

In an industry defined by fragmented state markets and increasing competition, what common goals drive cannabis business leaders to work together? Is there a clear consensus on what needs to change in cannabis? How do we build and nurture supportive business communities?

Have you noticed a rise in cannabis brands marketed exclusively to women? Catch all the recent “Buy Weed From Women” activity? Read the reports that show a rise in female cannabis consumption? With all of this activity, why haven’t we seen women ascending to the C-suite? David and Adriana unpack these questions with their guest, Kristina Aducci, Founder and CEO of House Of Puff.

A countdown of the top 10 most memorable moments of 2022, and top 10 predictions for 2023. David and Adriana reveal the events that shaped the cannabis industry in 2022 including the partnership between Major League Baseball and Charlotte's Web, research that proves "the nose knows", class action lawsuits brought against pre-rolls brands for potency inflation, the Brock Ollie "Superbowl" ad, and Puff Daddy buying Cresco Labs.

Flavor, form and function are just the tip of the iceberg. We sat down with the Ben Gaines, Director of Marketing at WYLD - the nation's biggest edibles brand. Find out how they parlayed the wilderness and lifestyle culture of Oregon into a memorable brand experience for the entire U.S.

"For anyone who wants to join the cannabis industry, it's still a great moment." --- Andreas Neumann, Chief Creative Officer, Jushi Holdings Inc. It's a tough time for a lot of #cannabis #businesses, but the adventure is just beginning.